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DIDI's Project Design Space
Season 10

DIDI Project Design Space will return this fall for its 10th season and it’s bigger and better than ever!

Over the past nine years, this groundbreaking design program has impacted 20,000+ students across the UAE and GCC and collaborated with 37 leading industry partners. Now, as we celebrate 10 years of innovation, creativity, and impact, we invite your school to be part of our biggest season yet.

What is DIDI Project Design Space?

DIDI Project Design Space  provides a unique opportunity for teachers and high school students in UAE to gain real-world experience in the field of design while solving authentic challenges for organizations across the region. In previous program seasons, students have had the opportunity to design solutions for organizations such as EY, The Dubai Mall, Nike, World Wildlife Fund, Nestle, Samsung, LEGO and more.

What are the program dates for DIDI Project Design Space Season 10?

The season 10 journey runs from January to April 2026. Applications are open until December 30, 2025.

Interested to Participate?

Send us an email at designspace@didi.ac.ae. You can register your school at this link.

DIDI Project Design Space Season 9 Finals Video Recap

Watch the introduction video to get a quick overview of the Project Design Space.

8
Countries
37
Clients
1,100+
Teachers
20,000+
Students

PDS Season 9 Teacher's Training

Program Kick-off Teacher Training Option 1
Online
Wed 15 Jan 2025
16:30 - 18:30
Hani Asfour
Elmar Schuller
Program Kick-off Teacher Training Option 2
Online
Sat 18 Jan 2025
15:00 - 17:00
Hani Asfour
Elmar Schuller
How to Teach Research
Online
Wed 29 Jan 2025
16:00 - 18:00
Joanne Hayek
Susann Sonnenberg
How to Teach Ideation
Online
Wed 12 Feb 2025
16:00 - 18:00
Raffi Tchakerian
Muqeem Khan
How to Teach Prototyping
Online
Thu 27 Feb 2025
16:00 - 18:00
Mirko Daneluzzo
Andra Clitan
How to Teach Pitching
Online
Wed 09 Apr 2025
16:00 - 18:00
Jasmine Shahin
Raffi Tchakerian

PDS Season 9 Student's Jams

Research Design Jam
Online
Wed 05 Feb 2025
16:00 - 18:00
Joanne Hayek
Susann Sonenberg
Ideation Design Jam
Online
Wed 19 Feb 2025
16:00 - 18:00
Raffi Tchakerian
Muqeem Khan
Prototyping Design Jam
Online
Thu 06 Mar 2025
15:00 - 17:00
Mirko Daneluzzo
Andra Clitan
Pitching Design Jam
Online
Mon 14 Apr 2025
16:30 - 18:30
Jasmine Shahin
Elmar Schuller

How the Program Works

Over the course of 8 months, participating students, coached by their teacher sponsor, will discover and work on finding solutions based on a four-step design process: analysis, ideation, prototype creation, and then presentation and pitching.

The final steps of the process are the boot camp and final event, where the selected teams will pitch their prototyped solutions to a jury of clients, other professionals, DIDI professors, and experts.

To date, students have completed design challenges for international and regional organizations such as adidas, Alserkal Avenue, Dettol, Dubai Holding, Emirates Marine Environmental Group, Emirates Nature-WWF, LEGO, Nike, Splash, and more.

Schools around the world are incorporating design thinking into their curricula. Watch the videos below and notice the research, ideation, and prototyping modes, as well as all the skills the teams use. In an integrated design process, creative modes are blended together seamlessly in the same space. Analysis flows into ideation and prototyping.

Previous Season's Projects

Eighteen-year-old Lani Lazzari successfully pitched her company, Simple Sugars, on the fourth season of the TV show Shark Tank. Lazzari’s presentation serves as an excellent example of a powerful pitch. Despite being one of the youngest contestants ever to appear on the show, Lazzari delivers an unusually confident and compelling demo and pitch of her skin care product, Simple Sugars, to the Shark Tank investors.

Shark Tank

At TEDGlobal 2009, founder of Lifesaver, Michael Pritchard, shared the story of his revolutionary product that provides people with access to safe drinking water. There is much to learn from his compelling demonstration and storytelling.

TED Talk: How to Make Filthy Water Drinkable

Misen Cookware founders pitch their idea for high-quality, beautifully-designed, and affordable cookware to the Kickstarter community through a well-crafted video and informative website.

Misen Cookware Kickstarter Campaign

FAQs

Who can participate?
How many students from my school can participate?
What is the timeline for PDS?
Who are the challenge partners this year?
Is the program free?
What if I have more questions?

Projects Gallery

Interested to sponsor
our next season?

Learn more about project design space client sponsorship.

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